Aaker, David A.
Aaker, David A., 1938-....
Aaker, David A. (David Allen), 1938-
VIAF ID: 37004329 (Personal)
Permalink: http://viaf.org/viaf/37004329
Preferred Forms
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100 1 _ ‡a Aaker, David A.
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100 1 _ ‡a Aaker, David A
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100 1 _ ‡a Aaker, David A. ‡q (David Allen), ‡d 1938-
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100 1 0 ‡a Aaker, David A.
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100 1 _ ‡a Aaker, David A., ‡d 1938-
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100 1 _ ‡a Aaker, David A., ‡d 1938-....
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100 1 _ ‡a Aaker, David A. ‡d (1938- ).
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200 _ | ‡a Aaker ‡b David A. ‡f 1938-....
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100 1 _ ‡a Aaker, David A. ‡d 1938-
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100 1 _ ‡a Aaker, David A.
4xx's: Alternate Name Forms (9)
Selected Titles
- Strategic market management
(30)
- Marketing research
(27)
- Advertising management
(15)
- Developing business strategies
(12)
- Consumerism : search for the consumer interest
(7)
- Building strong brands
(7)
- Brand leadership.
(6)
- Spanning silos : the new CMO imperative
(4)
- Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity
(4)
- Marktgericht strategisch beleid
(3)
