Wiersema, Frederik D.
VIAF ID: 215995084 ( Personal )
Permalink: http://viaf.org/viaf/215995084
Preferred Forms
- 100 1 _ ‡a Wiersema, Frederik D.
- 100 1 _ ‡a Wiersema, Frederik D.
4xx's: Alternate Name Forms (2)
Works
Title | Sources |
---|---|
@Innovation. - c | |
Customer intimacy : pick your partners, shape your culture, win together | |
Customer service : extraordinary results at Southwest Airlines, Charles Schwab, Lands' End, American Express, Staples, and USAA | |
Marktführerschaft. - | |
The new market leaders : who's winning and how in the battle for customers | |
Price-cost dynamics. - | |
クレームはチャンスだ! : アメリカ流サービスの極意 | |
「顧客力」が世界を制す : この100社が業界をリードしているわけ |