Alderson, Wroe
Alderson, Wroe, 1898-1965
Wroe Alderson
VIAF ID: 63088845 (Personal)
Permalink: http://viaf.org/viaf/63088845
Preferred Forms
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100 1 0 ‡a Alderson, Wroe
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100 1 _ ‡a Alderson, Wroe
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100 1 _ ‡a Alderson, Wroe ‡d 1898-1965
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100 1 _ ‡a Alderson, Wroe, ‡d 1898-1965
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100 1 _ ‡a Alderson, Wroe, ‡d 1898-1965
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100 0 _ ‡a Wroe Alderson
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100 0 _ ‡a Wroe Alderson
4xx's: Alternate Name Forms (6)
Works
Title | Sources |
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Area data service feasibility study, 1962: |
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Costs, sales, and profits in the retail drug store |
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Drug store arrangement |
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Dynamic marketing behavior, a functionalist theory of marketing |
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Māketingu kōdō to keieisha kōi |
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Marketing and the computer. |
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Marketing behavior and executive action |
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Meeting the Russians : American Quakers visit the Soviet Union |
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Men, motives, and markets |
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Merchandising requirements of the drug store package |
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Patents and progress; the sources and impact of advancing technology. |
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Planning and problem solving in marketing |
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Problems of wholesale electrical goods distribution |
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O systemowym podejściu do marketingu |
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Theory in marketing; selected essays |
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A twenty-first century guide to Aldersonian marketing thought |
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"Unjustly discriminatory or promotive of monopoly", defined and applied to tire distribution : an economic study of tire marketing |
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マーケティング行動と経営者行為 : マーケティング理論への機能主義的接近 |
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動態的マーケティング行動 : マーケティングの機能主義理論 |
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