Alderson, Wroe
Alderson, Wroe, 1898-1965
Wroe Alderson
Wroe Alderson theorist
VIAF ID: 63088845 ( Personal )
Permalink: http://viaf.org/viaf/63088845
Preferred Forms
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- 100 1 0 ‡a Alderson, Wroe
- 100 1 _ ‡a Alderson, Wroe
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- 100 1 _ ‡a Alderson, Wroe ‡d 1898-1965
- 100 1 _ ‡a Alderson, Wroe, ‡d 1898-1965
- 100 1 _ ‡a Alderson, Wroe, ‡d 1898-1965
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- 100 0 _ ‡a Wroe Alderson
- 100 0 _ ‡a Wroe Alderson ‡c theorist
4xx's: Alternate Name Forms (5)
Works
Title | Sources |
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Area data service feasibility study, 1962: | |
Costs, sales, and profits in the retail drug store | |
Drug store arrangement | |
Dynamic marketing behavior, a functionalist theory of marketing | |
Māketingu kōdō to keieisha kōi | |
Marketing and the computer | |
Marketing behavior and executive action | |
Meeting the Russians : American Quakers visit the Soviet Union | |
Men, motives, and markets | |
Merchandising requirements of the drug store package | |
Patents and progress : the sources and impact of advancing technology | |
Planning and problem solving in marketing | |
Problems of wholesale electrical goods distribution | |
O systemowym podejściu do marketingu | |
Theory in marketing : selected essays ; prepared under the sponsorship of the American Marketing Association | |
A twenty-first century guide to Aldersonian marketing thought | |
"Unjustly discriminatory or promotive of monopoly", defined and applied to tire distribution : an economic study of tire marketing | |
マーケティング行動と経営者行為 : マーケティング理論への機能主義的接近 | |
動態的マーケティング行動 : マーケティングの機能主義理論 |