Ailawadi, Kusum L.
Kusum Ailawadi
VIAF ID: 2041340 ( Personal )
Permalink: http://viaf.org/viaf/2041340
Preferred Forms
- 100 1 _ ‡a Ailawadi, Kusum L.
-
- 100 1 0 ‡a Ailawadi, Kusum L.
- 100 1 _ ‡a Ailawadi, Kusum L.
-
- 100 1 _ ‡a Ailawadi, Kusum L.
- 100 1 _ ‡a Ailawadi, Kusum L.
- 100 0 _ ‡a Kusum Ailawadi
4xx's: Alternate Name Forms (2)
Works
Title | Sources |
---|---|
Advances in National Brand and Private Label Marketing : Fourth International Conference, 2017 | |
The effect of store brand share on retail margins : an empirical analysis | |
Getting multi-channel distribution right | |
Market share and growth ... 1993: | |
Market share and roi : a peek at some unobserved variables | |
A product-market-based measure of brand equity |