Wiseman, Mark.
VIAF ID: 283099508 (Personal)
Permalink: http://viaf.org/viaf/283099508
Preferred Forms
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100 1 _ ‡a Wiseman, Mark (sparse)
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Works
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The anatomy of advertising : an analytical approach to campaign planning and advertisement making. |
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Anatomy of advertising / Mark Wiseman. - New York ; London, 1924. |
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Before you sign the advertising check : a handbook of advertising analysis for business executives |
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Moderne Anzeigenwerbung : wissenschaftliche Methodik in der Werbung |
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New anatomy of advertising: applying scientific method to the solution of advertising problems |
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