Lutz, Richard J. 1947-
Lutz, Richard John, 1947-
Lutz, Richard J.
Lutz, Richard J. (Richard John), 1947-
Lutz, Richard John
VIAF ID: 18534907 (Personal)
Permalink: http://viaf.org/viaf/18534907
Preferred Forms
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- 100 1 _ ‡a Lutz, Richard J.
- 100 1 _ ‡a Lutz, Richard J.
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- 100 1 _ ‡a Lutz, Richard J. ‡d 1947-
- 100 1 _ ‡a Lutz, Richard J. ‡d 1947-
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- 100 1 _ ‡a Lutz, Richard John
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- 100 1 _ ‡a Lutz, Richard John, ‡d 1947-
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4xx's: Alternate Name Forms (7)
Works
Title | Sources |
---|---|
Consumer behavior : conceptual foundations | |
Contemporary perspectives in consumer research, 1981 (a.e.) | |
Jadwiga's crossing : a story of the great migration | |
Jagdish N. Sheth | |
Marketing communications : theory and research | |
A multiple exposure study of the effects of comparative and noncomparative television commercials on cognitive response, recall, and message acceptance | |
Posicionamiento de marca : conceptos útiles de marketing estratégico |