Zikmund, William G.
Zikmund, William G., 1943-2002
Zikmund, William G., 1943-
William G. Zikmund Profesor marketingu na Oklahoma State University. Autor publikací z oboru marketingu.
VIAF ID: 85524561 ( Personal )
Permalink: http://viaf.org/viaf/85524561
Preferred Forms
- 100 0 _ ‡a William G. Zikmund ‡c Profesor marketingu na Oklahoma State University. Autor publikací z oboru marketingu.
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- 100 1 0 ‡a Zikmund, William G.
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- 100 1 _ ‡a Zikmund, William G.
- 100 1 _ ‡a Zikmund, William G. ‡d 1943-
- 100 1 _ ‡a Zikmund, William G. ‡d 1943-2002
- 100 1 _ ‡a Zikmund, William G., ‡d 1943-
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- 100 1 _ ‡a Zikmund, William G., ‡d 1943-2002
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4xx's: Alternate Name Forms (10)
5xx's: Related Names (4)
- 510 2 _ ‡a Conway/Wilk Company ‡4 affi ‡4 http://d-nb.info/standards/elementset/gnd#affiliation ‡e Affiliation
- 510 2 _ ‡a Oklahoma State University ‡4 affi ‡4 http://d-nb.info/standards/elementset/gnd#affiliation ‡e Affiliation
- 510 2 _ ‡a Remington Arms Company ‡4 affi ‡4 http://d-nb.info/standards/elementset/gnd#affiliation ‡e Affiliation
- 510 2 _ ‡a University of Colorado Boulder ‡4 affi ‡4 http://d-nb.info/standards/elementset/gnd#affiliation ‡e Affiliation
Works
Title | Sources |
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Business research methods | |
Business : the American challenge for global competitiveness | |
A Collection of outstanding cases in marketing management | |
A corporate bestiary, or, How to spot the animals in your organization | |
Customer relationship management : integrating marketing strategy and information technology | |
Effective marketing | |
An empirical investigation of the multidimensional nature of perceived risk ... 1973: | |
Exploring marketing research | |
Instructor's manual, test bank, and transparency masters to accompany | |
Marketing : creating and keeping customers in an e-commerce world | |
Marketing, first Canadian edition | |
Marketing problem solver : a computer supplement to accompany "Marketing. 3rd edition" by William G. Zikmund and Michael d'Amico | |
Princípios da pesquisa de marketing |