Berthon, Pierre
VIAF ID: 48844037 ( Personal )
Permalink: http://viaf.org/viaf/48844037
Preferred Forms
-
- 100 1 _ ‡a Berthon, Pierre
Works
Title | Sources |
---|---|
The Business marketing course : managing in complex networks | |
The Web site as marketing communication medium : a tentative model and areas of research |