Day, Ralph L.
Day, Ralph Lewis
VIAF ID: 35845586 ( Personal )
Permalink: http://viaf.org/viaf/35845586
Preferred Forms
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- 100 1 _ ‡a Day, Ralph L.
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- 100 1 _ ‡a Day, Ralph L.
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- 100 1 _ ‡a Day, Ralph L.
- 100 1 _ ‡a Day, Ralph L.
- 100 1 _ ‡a Day, Ralph L.
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4xx's: Alternate Name Forms (1)
Works
Title | Sources |
---|---|
Concepts for modern marketing | |
Consumer satisfaction, dissatisfaction, and complaining behavior, c1977: | |
Marketing in action : a decision game | |
Marketing models : behavioral science applications | |
Sales management simulation : participant's manual | |
Salesmen in the field : a dynamic business game | |
A study of mathematical programming as a tool for marketing management |