Rao, Vithala R.
Rao, Vithala R., 19..-....
Vithala R. Rao American academic
Rao, Vithala Rajeswara
VIAF ID: 11168840 (Personal)
Permalink: http://viaf.org/viaf/11168840
Preferred Forms
- 100 1 _ ‡a Rao, Vithala R
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- 100 1 _ ‡a Rao, Vithala R.
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- 100 1 _ ‡a Rao, Vithala R.
- 100 1 0 ‡a Rao, Vithala R.
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- 100 1 _ ‡a Rao, Vithala R.
- 100 1 _ ‡a Rao, Vithala R., ‡d 19..-....
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- 100 0 _ ‡a Vithala R. Rao ‡c American academic
4xx's: Alternate Name Forms (5)
5xx's: Related Names (2)
Works
Title | Sources |
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Advanced introduction to pricing strategy and analytics | |
Analysis for strategic marketing | |
Applied Conjoint Analysis | |
Applied multidimensional scaling; a comparison of approaches and algorithms | |
Choosing the Right Target Relative preferences for resource similarity and complementarity in acquisition choice | |
Decision criteria for new product acceptance and success : the role of trade buyers | |
Handbook of pricing research in marketing | |
Measurement and use of market response functions for allocating marketing resources | |
The new science of marketing : state-of-the-art tools for anticipating and tracking the market forces that will shape your company's future | |
Sales forecasting methods : a survey of recent developments | |
The salience of price in the perception and evaluation of product quality : a multidimensional measurement model and experimental test | |
Selecting, evaluating, and updating prospects in direct mail marketing : technical working paper | |
(A) virtual expert system for internet recommendation of experience products |