Preferred Forms
- 100 1 _ ‡a Gilly, Mary C
- 100 1 _ ‡a Gilly, Mary C.
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- 100 1 _ ‡a Gilly, Mary C.
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- 100 1 0 ‡a Gilly, Mary C.
- 100 1 _ ‡a Gilly, Mary C.
- 100 1 _ ‡a Gilly, Mary C.
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4xx's: Alternate Name Forms (4)
5xx's: Related Names (2)
- 510 2 _ ‡a American Marketing Association ‡4 affi ‡4 https://d-nb.info/standards/elementset/gnd#affiliation ‡e Affiliation
- 510 2 _ ‡a Paul Merage School of Business ‡4 affi ‡4 https://d-nb.info/standards/elementset/gnd#affiliation ‡e Affiliation
Works
Title | Sources |
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1991 AMA educators' proceedings : enhancing knowledge development in marketing | |
Advertising's second audience, c1996: | |
comQ : dimensionalizing, measuring, and predicting quality of thee-tail experience | |
Consumer behavior : empirical research | |
International marketing | |
Legends in marketing : Jagdish N. Sheth. Vol. 2. - New Delhi [etc.], 2012. | |
Marketing cases / Mary C. Gilly, William M. Pride, O. C. Ferrell. - 4th ed. - Boston [etc.], cop. 1989. | |
(카테오라의) 국제마케팅 |