McCann, John M.
MacCann, John M.
VIAF ID: 16012062 ( Personal )
Permalink: http://viaf.org/viaf/16012062
Preferred Forms
- 100 1 _ ‡a MacCann, John M.
-
- 100 1 _ ‡a MacCann, John M.
- 100 1 _ ‡a McCann, John M.
-
- 100 1 _ ‡a McCann, John M.
- 100 1 _ ‡a McCann, John M.
4xx's: Alternate Name Forms (1)
Works
Title | Sources |
---|---|
Databases & knowledge systems in merchandising | |
Expert systems for scanner data environments : the marketing workbench laboratory experience | |
The halo effect and related issues in multi-attribute attitude models; an experiment | |
Incorporating marketing into corporate planning models | |
Market segmentation via derived importance weights | |
The marketing workbench : using computers for better performance | |
Measuring the cumulative effects of advertising; a reappraisal | |
Modeling and testing dynamic multivariate decision processes |