Chartered Institute of Marketing.
Chartered Institute of Marketing (Maidenhead)
Chartered Institute of Marketing professional organization
VIAF ID: 124248697 ( Corporate )
Permalink: http://viaf.org/viaf/124248697
Preferred Forms
- 110 2 _ ‡a Chartered Institute of Marketing
- 110 2 _ ‡a Chartered Institute of Marketing
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- 110 2 _ ‡a Chartered Institute of Marketing
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- 110 2 _ ‡a Chartered Institute of Marketing (Maidenhead)
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- 110 2 _ ‡a Chartered Institute of Marketing ‡c professional organization
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4xx's: Alternate Name Forms (10)
5xx's: Related Names (9)
- 510 2 _ ‡a Incorporated Sales Manager's Association.
- 510 2 _ ‡a Institute of Marketing
- 510 2 _ ‡a Institute of Marketing London
- 510 2 _ ‡a Institute of Marketing and Sales Management.
- 510 2 _ ‡a Institute of Marketing.
- 510 2 _ ‡a Institute of Marketing ‡g London ‡4 vorg ‡4 https://d-nb.info/standards/elementset/gnd#precedingCorporateBody ‡e Vorgaenger
- 551 _ _ ‡a London ‡4 orta ‡4 https://d-nb.info/standards/elementset/gnd#placeOfBusiness
- 551 _ _ ‡a Maidenhead ‡4 orta ‡4 https://d-nb.info/standards/elementset/gnd#placeOfBusiness
- 510 2 _ ‡a Sales Manager's Association.
Works
Title | Sources |
---|---|
2014: | |
Anbar marketing & distribution abstracts. | |
Below-the-line promotion | |
Butterworth-Heinemann/CIM workbooks | |
Cases in marketing financial services | |
CIM professional | |
CIM student workbook series | |
CIM workbook series. | |
Consumer behaviour : behavioural aspects of marketing | |
Corporate reputation, the brand &the bottom line : powerful proven communication strategies for maximizing value | |
The creative marketer | |
Customer communications, 1999-2000 | |
The customer service planner | |
Cybermarketing : how to use the Internet to market your goods and services | |
Cyberstrategy : business strategy for extranets, intranets and the internet | |
Economics : an introduction for students of business and marketing | |
The effective advertiser | |
eMarketing excellence : the heart of ebusness | |
From brand vision to brand evaluation : the strategic process of growing and strengthening brands | |
The fundamentals of corporate communication | |
How to sell a service : guidelines for effective selling in a service business | |
International Conference on Information Technology in the Workplace : 12-13 November 1991 | |
International marketing strategy 1996-97 : revision tips, exam hints, specimen answers, diploma syllabus | |
JMM | |
Key account management : learning from supplier and customer perspectives | |
Key customers : how to manage them profitably | |
The marketing book | |
Marketing communications strategy | |
The marketing primer : key issues and topics explained | |
Marketing revolution! : the radical new approach to transforming the business, the brand & the bottom line | |
MDA | |
MM | |
MM. Journal of marketing management. | |
The Practice of advertising | |
The principles and practice of export marketing | |
Professional (Chartered Institute of Marketing) | |
Professional postgraduate diploma in marketing | |
Relationship marketing for competitive advantage : winning and keeping customers | |
Retail marketing plans : how to prepare them, how to use them | |
Solving the management case | |
Strategic marketing management : planning, implementation, and control | |
Tales from the marketplace : stories of revolution, reinvention and renewal | |
Tools and concepts for customer-focused management | |
Understanding customers | |
Up close and personal |