Broadbent, Simon.
Broadbent, Simon, 1927-
Broadbent, Simon (Simon Ralph Keogh), statisticus, 1927-2002
Simon Broadbent
VIAF ID: 110431631 ( Personal )
Permalink: http://viaf.org/viaf/110431631
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- 100 1 _ ‡a Broadbent, Simon
- 100 1 _ ‡a Broadbent, Simon
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- 100 1 _ ‡a Broadbent, Simon
- 100 1 _ ‡a Broadbent, Simon ‡d 1927-
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- 100 0 _ ‡a Simon Broadbent
4xx's: Alternate Name Forms (1)
Works
Title | Sources |
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Advertising budget : the advertiser's guide to budget determination | |
Advertising works : papers from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 1980 | |
The British stake in Hong Kong : trade in goods | |
Computer assessment of media, 1965. | |
The Leo Burnett book of advertising | |
Market researchers look at advertising : a collection of E.S.O.M.A.R. papers, 1949-1979 | |
Simon Broadbent, [1952]: | |
Spending advertising money : an introduction to media planning, media buying and the uses of media research | |
Twenty advertising case histories |