McDougall, Gordon H. G., 1942-
McDougall, Gordon H.G. (Gordon Hedley George), 1942-
McDougall, Gordon H. G.
MacDougall, Gordon H.G
VIAF ID: 110027273 ( Personal )
Permalink: http://viaf.org/viaf/110027273
Preferred Forms
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- 100 1 _ ‡a McDougall, Gordon H. G.
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- 100 1 _ ‡a McDougall, Gordon H. G. ‡d 1942-
- 100 1 0 ‡a McDougall, Gordon H. G., ‡d 1942-
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4xx's: Alternate Name Forms (11)
Works
Title | Sources |
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Attitudes et réactions des Canadiens face à la situation énergétique (1975-1980) | |
Canadian retailing | |
Cognitive responses to advertising messages : a diagnostic | |
Consumer energy research, c1983: | |
Consumer reaction to energy conservation messages : an experimental design | |
Credibility of comparative price retail advertising. | |
Energy consumption and conservation patterns in Canadian households : summary report | |
The energy issue : Canadian and American consumer attitudes and behaviour (1973-1979) | |
An evaluation and implementation model for new product innovations as a function of the type of innovation | |
Les habitudes de consommation et de conservation de l'énergie dans les foyers canadiens : résumé | |
Instructor's manual with case commentaries / George Franke, Gordon H. G. McDougall. - Scarborough. Ontario, cop. 1992. | |
Marketing | |
Marketing '77 : the Canadian perspective : proceedings of the Annual Conference of the Marketing Division of the Canadian Association of Administrative Sciences, June 6-June 7, 1977, University of New Brunswick, Fredericton = [Marketing '77] : la perspective canadienne : annales du Congrès annuel de la Section Marketing de l'Association canadienne des sciences administratives, 6 juin-7 juin 1977, Université du Nouveau-Brunswick, Fredericton | |
Recherche sur la consommation d'energie | |
Residential home audits : an empirical analysis of the ENER$AVE program | |
A study of comparative advertising in Canada = [Enquête sur la publicité comparative au Canada] | |
Thesis. Vita. Full name. Date. Canadian. |